For men, getting hit in the groin is the ultimate in physical pain. And when you’re a dad with kids who aren’t always the most aware of their flailing limbs, you probably experience this pain quite often.

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Shittens are a real thing?have we reached a new low in parenting"Well, dads are in luck because popular baby brand, FridaBaby, just announced the launch of their kid-proof underwear designed to protect one’s bits from the kicky little legs and butting little heads of tiny humans. And they’re called FridaBalls. WHAT"! Is this a Father’s Day prank" Is that a thing people do now" We get the play on words here?free the balls, which if you think about it is a little ironic considering these are ~protective~ undies?but is this actually a real thing""
They say it’s real in the promo video they put up on YouTube, but we seriously can’t tell if someone is just pulling our leg. Take a look:

Also “Heirloom Conservation Technology” just sounds like prank-speak, doesn’t it" Look at that logo! That can’t be real. Now we totally get that there’s a need for protection down there from your kids’ antics, but the reinforced protective pouch is basic...