Have you ever been surprised to hear your kids sing a cereal commercial’s jingle, quote a fast food restaurant’s tagline, or ask for a specific junk food you?ve never bought before" Kids are bombarded with marketing at every turn. In fact, Heart & Stroke reports that 90 percent of the ads they see on TV are for junk food.
Not surprisingly, kids who are exposed to this massive quantity of ads have an increased calorie intake and a preference for processed foods. A recent study funded by Heart & Stroke found that kids get 57 percent of their daily calories from processed foods like pop, chips, sweet cereals and French fries?the same foods on heavy rotation on kids? TV stations and websites.
That?s why Health Canada is stepping in to help regulate junk food marketing directed at kids. Last week, the government organization released the consultation report ?Restricting Marketing of Unhealthy Food and Beverages to Children in Canada,? which included input from experts, health professionals, food industry representatives, non-profit organizations and members of the public.  .related-article-block{display:inline-block;width:300px;padding:0.5rem;margin-left:0.5rem;float:right;border:1px solid #ccc}@media (max-width: 525px){.related-article-block{float:none;display:block;width:280px;margin:0 auto 2rem}}

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